Rhetorical questions are one of the best tools an advertiser could use. They are inherently intriguing, as with the above pictured booklet.
“Are you a good person?
” Of course I
’m going to want to find out more and, in particular, find out whether I
am a good person. So I took it from the university noticeboard where it had been pinned and began a voyage that may loosely be termed self-discovery, but more accurately is A Bit Of A Rant.
